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Redefining modern luxury fashion, the Pinko girls’ collection captures the essence of this iconic fashion brand to bring the beauty of Italian craftsmanship to a premium selection of designs for children. The collection includes clothing, footwear and accessories for girls.
The brand represents everyday originality, spontaneous and positive, sparkling the uniqueness of each woman. Always with that elegance, style and quality deeply rooted in its Italian identity.
PINKO is synonymous with innovation, which positively influences the shops of the brand: a network where the shopping experience becomes truly personal between real and virtual, with no boundaries.

PINKO, the brainchild of its current Chairman and CEO Pietro Negra and his wife Cristina Rubini, was founded in the late 80s. Over the years, their daughters Cecilia and Caterina also joined the company, working in the Communication and Creative Department respectively.
PINKO is a response to the fashion needs of an independent, strong and sexy woman, aware of her femininity and determined to express it in different ways, but first and foremost through her choice of style. The collections stand out for their unique, eclectic, original and contemporary style, of great appeal to women worldwide. Year after year, these women have contributed to the brand's global development and success.
Acclaimed image-makers and exceptional photographers have worked in partnership with us to create the PINKO image, through campaigns that have made the brand immediately recognizable globally. Terry Richardson, Steven Klein and Xavi Gordo have photographed a string of super models like Naomi Campbell, Elle MacPherson, Carmen Kass, Eva Herzigova, Alessandra Ambrosio, Kate Bosworth, Sara Sampaio, Barbara Palvin and Stella Maxwell.
Special projects and capsule collections developed with some of the most interesting designers and stylists on the international scene – like Mark Fast, Alessandra Facchinetti, Marina Spadafora, Viviana Volpicella and Nicola Brognano – are a perfect illustration of PINKO’s highly dynamic approach, always with a focus on creative talent.

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